Use Case

Click Forensics

Replay suspicious sessions, inspect heatmaps, and validate fraud signals with deeper investigative evidence.

Forensics Session Replay Evidence
Start free trial Book a demo

When a team needs proof, click forensics becomes the key workflow. GuardPPC helps investigators replay sessions, inspect heatmaps, and test suspicious signals instead of relying on a generic bot label.

Replay what happened

Session replay lets teams inspect cursor movement, scrolling, click timing, and the sequence of suspicious interactions.

Visualize click behavior

Heatmaps and DOM context show whether traffic is clustering unnaturally or interacting in ways real users typically do not.

Validate suspicious signals

IP, user-agent, and domain testers help investigators confirm whether a suspicious visit lines up with bots, proxies, or risky infrastructure.

What this workflow solves
Click forensics is for teams that need to understand exactly how invalid traffic behaves on-page before they explain it to stakeholders or change campaign controls.
How GuardPPC helps
✓ Record and replay suspicious sessions.
✓ Capture click heatmaps and page context for on-site evidence.
✓ Inspect underlying fraud traps that fired on each visit.
✓ Test IPs, user agents, and domains as part of the investigation path.
Best fit for
✓ Fraud investigators and senior channel operators.
✓ Teams defending against sophisticated automation or proxy traffic.
✓ Accounts that need proof before escalating to partners or clients.
What success looks like
Stronger root-cause analysis, clearer stakeholder communication, and more confidence that blocking decisions are grounded in visible evidence.

Ready to apply this workflow to your campaigns?
Try GuardPPC free.

We can help you map the right traps, exclusions, and reporting flow to your account structure.

Start free trial Talk to sales